Top 5 iOS Decoration Games in the UK: Q3 2025 Performance Review

During the third quarter of 2025, the top decoration games on iOS in the UK showed varied performance trends across key metrics such as downloads, revenue, and active users. This analysis, based on data from Sensor Tower, provides insights into these games' market dynamics.

Toca Boca World displayed a steady decline in revenue, starting from approximately $195K at the start of July and tapering to about $77K by the end of September. Weekly downloads remained relatively stable, peaking at 13.4K in late July, while active users decreased from 337.4K to 259K throughout the quarter.

Dreamy Room generated modest revenue, with a peak of $11.4K in early August. Downloads were fairly consistent, reaching a high of 13.6K in mid-August. Active users started at 15.4K and experienced fluctuations, ending the quarter at 16.2K.

Travel Town - Merge Adventure had robust revenue, peaking at nearly $275K by the end of September. Downloads showed a downward trend, starting at 12.9K and declining to 9.2K. Active users saw a gradual decrease from 63.5K to 54.1K over the quarter.

Fantasy Room: Home Decor had a low revenue presence, with only occasional earnings, peaking at $708 in late September. Downloads were highest in late July at 15.8K, while active users grew steadily from 28K to 71.7K by the end of the quarter.

Happy Merge Home achieved revenue peaks at $18.6K in late August. Downloads decreased from 9.8K to 2K, and active users fell from 22.4K to 13.4K.

For a deeper dive into these trends and more insights, visit Sensor Tower's comprehensive data analytics platform. This platform offers a detailed view of app performance across various markets and categories.